Incenses made using the traditional masala method are the most famous Indian incense. They often contain naturally scented ingredients such as herbs, flowers and resins. Incense are rolled by hand and the fragrance ingredients are mixed into a mass that is rolled around a bamboo stick.

Masala incense have a finer structure and may also burn more unevenly, but they are still among the best quality incense in the world.

The scent of masala incense is often smoothy strong and their burning time is about 30-45 minutes. The scent of masala incense creates an atmosphere that is hard to compare with any others.

Goloka is a manufacturer known for its quality and which donates the profits from its operations to charity. The handmade incense are non-toxic and nature-friendly, and no child labor or animal testing has been used in their production.